Ganga Mahotsav is a five-day cultural festival organized to honor the holy River Ganga and showcase the artistic heritage of Varanasi. Usually held in November, the festival blends spirituality with art, music, dance, crafts, and cuisine.
Renowned classical musicians, dancers, and artists perform against the mesmerizing backdrop of the ghats. The festival also promotes local handicrafts such as Banarasi silk, wooden toys, and metal art. Ganga Mahotsav has emerged as a significant cultural event that highlights Varanasi as a global center of Indian traditions and spiritual tourism.